Hot Air-shaped Balloons, or HAB's, as their known in the industry, may be one of the most important parts of your overall marketing mix.
Why? Because once positioned on the roof of your business and HAB becomes the ultimate "point -of-purchase" for your building! This is "Final Mile Advertising." There is not a more cost-effective way to grab the attention of potential customers that pass by your business every day. People have to look at the balloon. They can't help it - it's the kid in all of us!